Brand Your Channel

Build the Channel ยท 16 min

By the end of this lesson you will:
  • Pick a memorable, available channel or show name
  • Create a banner, profile image and simple brand kit
  • Write an about section and script a short trailer

Welcome to Module 2. Before you publish, your channel, show or service page needs to tell a visitor in about two seconds who it is for and why they should stay. On Days 8 and 9 you will choose your name, build a simple brand kit, set up your profile, write your about section and script a short trailer.

What your brand needs to say

Every brand element answers the same questions: who is this for, what will I get, and why this creator? When your name, banner, profile image, about section and first videos all send the same message, viewers subscribe with confidence. When they send mixed messages, viewers bounce.

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